With the pun definitely intended, people weren't buying this explanation (fair enough). Then again (and these are my opinions only) this was meant only as a fun little thing that would make their brand look youthful and like they are up to date with what is happening in the world. The first time I saw this I honestly did not read much into it, simply because I got what they where saying, however bad joke it was. This makes me question how sensitive we have become about racism. There are times where one can barely do or say anything because we might offend someone. Where is the "free speech" in that? Or as some people may say, it's a free country. Yeah, it's a free country as long as everything goes as you expect it to. I'm not going to bring the government into this, that's going off topic.
Ad week did however notice that the emojis Clorox used in the image did not include any bathtubs, toilets or wine glasses. Interesting.
Am I the only one not offended by this?